Welcome To U-PIC's Blogs



Is Shipping Insurance Worth It?

As an ecommerce company, the most common way to get your customer’s order in their hands is by way of a shipping carrier. Unfortunately, your shipments are sometimes lost, damaged, or shorted while in transit – and as the retailer, you’re the one who gets the complaint. It’s very rare that a customer calls the shipping carrier when something goes wrong. It’s on you to take care of them. But shipping insurance rates are too expensive to make it worthwhile to even consider getting coverage, right?
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Marketing for Beginners: Content Marketing

The term content has become prominent in the internet marketing space. Internet marketers, bloggers, and small business owners have come to understand the power of fresh, timely, targeted content. Content has become a valuable way of sharing information about your product and/or services, with the masses. Content marketing provides you with the opportunity to generate online authority, unlimited traffic, leads, and sales.
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Buyers Blame Sellers for Shipping Incidents

This is a quick anecdote based on a real life experience I had the other evening. My beautiful fiancee and I were out to dinner, when the people at the table next to us began talking about a botched product delivery that happened. Normally I am not one to eavesdrop, but when a nearby discussion happening at 150 decibels, outside of inserting ear plugs there wasn’t much I could do to not hear every word.
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Marketing for Beginners: Social Media

Social media has changed the way humans interact. Then marketers got a hold of it, and ruined everything. Sorry y'all. For business owners, though, there is reason to rejoice. You are no longer burdened with the task of raising considerable funds in order to reach out to your current and prospective customers.
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Insure Your eBay Parcels with U-PIC Shipping Insurance

eBay seller who needs insurance? We have your solution right here! Claims paid in 7 – 10 days. Up to 85% less expensive than you may be used to paying. Easy setup, start insuring today! Recently, we learned that eBay is shuttering the eBay Apps Center after more than ten years of use by the by the majority of the company's sellers.
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Marketing for Beginners: Email Marketing

In our next installment of Marketing for Beginners, we’re going to discuss email marketing. Email marketing is an easy and affordable way to reach out to your customers and prospects. It provides you with a reasonably effective way to foster a relationship and help make them return customers.
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Insurance for Low Volume Shippers

Whether it is your main business or a side business, adding shipping insurance to the packages that you send out is never a bad idea. Many small business owners do not think they need shipping insurance because they do not ship a high volume of products.
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Marketing for Beginners: Your Personal Brand

The majority of U-PIC’s customers are eCommerce brands. Our entire business model revolves around our customers shipping products out, so we think that it only makes sense to share what we know about growing eCommerce businesses, with you. In the truest sense of the words — your success, is our success.
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Marketing for Beginners: Your Personal Brand

“Did you know that 94% of customers blame the retailer when shipping doesn’t go well? That means they are calling you the minute they don’t get their shipment, not the carrier.” – issuu.com Rather than understanding that there are billions of packages that get sent out every day, and sometimes Ship Happens, customers want a solution to their problem ASAP.
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Employee Interview with Dylan Scott

Dylan is our Vice President of Sales, and specializes in working with some of our larger clients and partners. He has been with the company for almost ten years (as of this post), and is one of the most recognizable figures in our industry. His knowledge and experience is unsurpassed by most. If you want to talk to Dylan, you can call him at 800-955-4623 x6375 or shoot him at an email at dylan@u-pic.com any time.
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I Only Need to Insure One Package

If you only need to insure one package, or a few packages at a time, you can do that by clicking here. U-PIC offers a solution for our low volume customers who only need to insure packages every so often, and who do not meet the minimum threshold for a high volume account.

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Should I Insure My Packages?

For many organizations, the question whether to ‘self-insure’ or enroll in a 3rd party shipping insurance plan is one that receives a great deal of scrutiny. From the outset, cost is cited as the rationale for self-insuring packages. On the surface this logic seems rigid, but when you begin to dig into the unidentified risk factors that need to be weighed, the line of reasoning begins to crumble.

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Packaging Tips for Shippers

This blog will be short and sweet, by my standards. Today I want to talk a little bit about how to properly package your products. While there are myriad options for carriers, and each carrier has a specific set of guidelines, there are some best practices which if followed, may lead to less shortage or loss during the delivery process.

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How to Avoid Claims Denials

A lot of the blog content we will author will be geared toward helping clients grow their eCommerce business. This piece however, is to help you have a smooth and easy claims process with U-PIC Shipping Insurance. We get it, reading the small print is no fun. But the small print is where all the terms and conditions it’d be helpful to know are housed.

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U-PIC Employee Interview with Bliss Landon

Since 1989, Bliss Landon has been dedicated to providing low cost shipping insurance to individuals and businesses. She understands the need for peace of mind when it comes to shipping valuable items as well as getting claims processed quickly if any items are damaged. To her, people aren’t just numbers on a spreadsheet.

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8 Shipping Horror Stories

If you are like most Americans, you’ve ordered products online. It’s simple, fast, and is a huge time saver. The convenience of online shopping can’t be beat. The challenge, of course, is rolling the dice when it comes to speedy and safe delivery. Now don’t get me wrong, the major parcel carriers do a phenomenal job, and the majority of packages delivered show up at their final destination completely unscathed.

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Why you NEED USPS Informed Delivery

Here’s a light-hearted, but very true tale of my favorite USPS product – Informed Delivery. In the middle of April, I purchased an engagement ring for my girlfriend. She had no qualms about making me well aware of the exact ring she had her eyes on. No qualms. Like…none. At all.

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Be the Gray Man – 6 Ways to Prevent Porch Piracy

Package theft is one of the fastest growing crimes in the US. As ecommerce continues its meteoric growth, and more people are choosing to shop online rather than in-store, the door is wide open for petty criminals to have a field day through your neighborhood. The Gray Man Theory is an old spy concept that takes into account the tactics, techniques, and procedures of reducing an adversary’s awareness of your presence and actions.



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