The Legal Risks of Selling Shipping Protection Without a License

Is your checkout add-on really insurance? Here’s the legal truth.

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When Shipping Protection Becomes Insurance

Shipping protection might seem like a simple upsell - but if you’re not a licensed insurance provider, you could be exposing your business to real legal risk.

Here’s what you need to know.


⚖️ What Is Shipping Protection (Legally Speaking)?

Shipping protection is often sold as a fee-based add-on at checkout that promises to cover package loss or damage. But if it functions like insurance, regulators may classify it as insurance - and that means only licensed entities can offer it.


🚫 Real Legal Consequences
  • California Insurance Code §§ 1631 and 1633: Prohibits the sale of insurance by unlicensed entities
  • Unfair Competition Law (§ 17200): Can trigger civil penalties for misleading, unlawful, or unfair business practices
  • Recent Lawsuits:
    • Wolf-Bond v. TA3 Inc. - Alleged deceptive shipping protection fees.
    • Miller v. Travel Guard Group - Reinforced legal exposure for unlicensed sales.

📉 Why It’s Risky
  • Automatic opt-ins can be seen as deceptive.
  • Ambiguous language misleads consumers.
  • Denied claims lead to chargebacks and complaints.

✅ A Safer Alternative: Licensed Insurance with U-PIC

U-PIC is fully licensed and compliant in all 50 states and Canada. Our shipping insurance:

  • Is a real policy, backed by underwriters.
  • Has clear terms and fast claims.
  • Keeps your business on the right side of the law.

Whether you’re a platform, 3PL, or eCommerce brand, don’t gamble with compliance. Offer insurance the right way - with U-PIC.

Quick Apply for Coverage →

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